Danny Whittle Goes To College

Posted on July 18, 2017

Words: Iain Thomson

After celebrating its tenth anniversary at the end of May, International Music Summit (IMS) shifted its focus to Malta and the second edition of IMS College, that took place at the Westin Hotel, Dragonara. The latest addition to the IMS calendar, which will increase further in 2018 with a March College in Manchester, is designed to give a crash course in the music business to encourage and support the next generation. Daytime learning sessions complemented by evening parties has proved hugely popular in a very short time.

Highlights of the two-day event included Sven Väth openly discussing his inspiration, the reasons he got into the dance music business and even his early career as a pop star, to have such an influential figure such as the Cocoon boss sharing so candidly was an undoubted inspiration for those listening. Renaat Vandepapeliere, R&S Records founder from Belgium encouraged the next generation to adopt a punk attitude, to rip up the rule book and write their own story. Day one also featured UNER and Agoria on stage before Sven and Agoria performed later that night at UNO Village.

IMS 2013 Day 1

Day two saw IMS College Malta hear from some influential Maltese artists, including Ziggy and Carl Bee to get the session started. There were chats with Stuart Knight, Toolroom Records Academy director, CR2 Records CEO Mark Brown, Jack Bridges (Beatport Director of Artists, labels, sounds Berlin) and mark Lawrence (Association for Electronic Music CEO UK). French artist Technasia rounded off the weekend with a personal insight into his career, offering the next generation some valuable tips on longevity.

IMS co-founder Danny Whittle was in Malta for IMS College, we caught up with him as he landed back in Ibiza to get insight into the concept and how things were going so far…

IMS as a concept has always put the longevity of the scene at the forefront of its message; was that the thinking behind introducing IMS College?
Well we really wanted to reach out to the people who want to get in to the industry. The IMS Ibiza event very much targets people who are already in the industry so we wanted to get into the educational side to assist the next generation.

What made Malta the location of choice?
It was as much to do with the eagerness of our Maltese partners than the location, however we do feel Malta is an amazing location with a great local population and is also easy to get to and very fairly priced for anyone who wants to travel there.

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How happy have you been with how the concept has been received and supported within the industry?
We are very happy with it, so much as we announced in Ibiza IMS we will be doing an IMS College event in Manchester in March, So the idea will be Malta is the summer camp and Manchester the winter camp for IMS College.

The most recent IMS College Malta has just finished, what were the highlights for you?
The fact there were a few 15 year olds was great, ALL of the panels were really well attended and very informative, although Sven stole the show. It’s a real honour for IMS to have someone as amazing as Sven attend and open up about his life in the industry. He also then went and smashed his set at the after party. Real Gentleman amazing DJ and a real pro.

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Is it fair to say it’s also a nice opportunity to spend a little time off island as Ibiza hits peak period?
Well Ibiza has been my home for 17 years and I love it but yes in the middle of summer its always nice to get away for a few days.

After a very special tenth anniversary IMS earlier this season and now IMS College, what will keep you busy for the rest of the season?
We have IMS Asia pacific in September in Shanghai plus I also have my artists that I manage and a few shows we are programming, so always plenty to do.

IMS Online:
w: www.internationalmusicsummit.com
f: www.facebook.com/InternationalMusicSummit
i: www.instagram.com/internationalmusicsummit

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